In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips on how to achieve a millionaire mover mindset.
- “I don’t know about you, but I didn’t grow up saying, “I want to be a mover!” or “I want to own a moving company when I get older!” Don’t get me wrong, I am grateful that I got to build the business that I did. And I hope that, as a moving company owner, you enjoy what you do on a day-to-day basis. But, really, this business is just a means to financial freedom.”
- “You go out there, you serve your community, you do a good job for them, and with that, you deserve to make money. Hopefully a lot of money. So that you can enjoy your life.”
- “It’s not about how much you make, it’s about how much you keep. It’s about how much money you’re able to use and enjoy. How you’re able to set yourself up so that you’re comfortable, so that you don’t have to worry and stress. And how much you could help contribute to others and give back.”
- “A lot of times, business owners are just focused on growth, without really thinking about what is leftover at the end of the day for them to live their life.”
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All right. What’s up, guys. Welcome to the Moving CEO Scaling series. I think we’re on day three, episode three. I’m Louis Massaro for those of you just joining us, founder, CEO of Moving Mastery where we help moving company owners set up proven systems and processes in their business to increase profits, reduce stress and live a better quality of life.
In this 14-day series that I’m doing here with you live, we are talking about scaling your moving company, taking it to the next level, establishing what works and taking it to that next level so that you can take your life to the next level, whatever that is for you. Today, we’re going to be talking about stabilizing your money and your mindset, specifically. All right?
If you’ve joined us the last couple of days, you know that in order to scale your business, you first have to do two things. You’ve got to stabilize the business that you have now and then you’ve got to systematize the business that you have now. So, we’re still talking about stabilizing today.
We’re going to talk about scaling, whatever that means for you. Whether you just want to become a hometown dominator and dominate your market, whether you want to open offices throughout the country, whether you want to franchise, whether you want to get into different lines of business and eventually sell. Whatever scaling is, it’s different for everybody. It’s different for you.
We’re talking about how to do that in these episodes. And the reason that I’m doing this is because I know we’re coming out of a really busy summer. And a lot of times, that could build a sense of sometimes false confidence that like, “Wow, this is great. This is working. Let’s just go open up another office. Let’s just build and build and build.”
And I love that. I mean, I help companies do that all day every day, but you’ve got to do it the right way. Okay? Otherwise, it turns from scaling into suffering and I want you to scale, and I want you to scale with sustainable success over the long term. Anybody could get busy for the summer.
Anybody could make some money in one year. It’s about making money consistently over the long term, building a business that you’re proud of, building a business that if you want to pass it down to your kids, you could do that. If you want to sell it when you’re ready to get out, you could sell it and get out. That’s what this is about. That’s what this whole entire series is about.
We’re going to talk about your money, okay? Your money, right? There’s the business’ money. You don’t get to keep all that money. We want to talk about the money you get to keep for you.
I don’t care how much revenue you do. Right? I know that’s a marker. I know that’s a goal that we need to set in business, but that goal needs to be determined based upon the money that you want to receive in your life so that you could live your life. I don’t know about you, but I didn’t grow up saying, I want to be a mover. I want to own a moving company when I get older. Right?
And so, I hope that most of you enjoy what you do on a day-to-day basis, but this business is a means to financial freedom. You go out there, you serve your community, you do a good job for them, and with that, you deserve to make money, a lot of money.
And depending on how well you’re able to execute your business, how well you’re able to grow and scale that business, will determine how much of that money you get to make. But a lot of times, I see it all the time. People are just focused on growth, growth, growth, growth, growth, without really thinking about what is left over at the end of the day for them to live their life. Okay?
So, that’s what we’re going to talk about today. And we’re also going to talk about mindset. Really the mindset around money. The mindset around scaling your business and what it’s going to take to really get there. I see you guys on Instagram over there. What’s up six pack moving. I love it. [inaudible 00:05:39], what’s happening? All good.
I wanted to get this message out there because I want to make sure that you take advantage of this time, October through March, the next six months. You might become at a moving season. It might be busy.
The next six months is scaling season. The next six months is the time to really put your strategies in place. Get things implemented. Take a step back, slow down a little bit so that you could make sure that you’re going in the right direction, because there’s nothing worse than going out there every day, putting everything you’ve got into it and then looking back and realizing that you’ve been on this climb and you’ve been climbing the wrong ladder that’s on the wrong wall, or you’ve been climbing the wrong mountain, right?
We want to make sure that the work you do every day is taking you where you want to go for you and your life. Right? And I know you know this, but we all get caught up in that sometimes. And it can seem like the business is everything. And what we want to do is we want to set the business up. We want to stabilize it first right now so that it doesn’t feel like everything in your mind.
Then we systematize it so that you could start to build other aspects of your life up at the same time because the business is systematized. Then you look at it and go, “Okay, this isn’t such a chaotic thing. I can increase business without increasing my stress. I can make more money without bringing on more burden and more work for myself. Let’s scale this thing,” right? That’s what this series is all about. So, thanks for being here.
All right. So, we’re going to talk about money and mindset. When I got started, I would say that the thing that really helped me was the mindset of feeling like, “You know what? I see people making money in this business and if they could do it, I could do it.”
I had no reason to believe that. Right? Barely graduated high school. Didn’t go to college. I just felt like if it could be done, I could figure out how to do it. That was the one thing I had going for me. And just every day saying, “There’s got to be a better way. Problem happens, there’s got to be a better way. Guys don’t show up for the job, there’s got to be a better way.”
And luckily, I also had a mentor early on that talked to me about the importance of really setting up my financial future, my financial life and looking after my money. We see what happens a lot of times with people that get money quick, right? Athletes, superstars, a lot of times, without any proper guidance, the money slips right through their hands, right?
And it’s not just my belief, it’s anybody that’s really financially literate and smart about their money understands it’s not about how much you make, it’s about how much you keep, right? It’s about how much you’re able to use and enjoy, how much you’re able to set yourself up so that you’re comfortable, so that you don’t have to worry and stress, how much you could help contribute to others and give back.
I was lucky enough to have a mentor that said, “Look, you need to get a financial advisor. You need to set up a portfolio. You need to start thinking about that type of stuff.” Because here I was, 19, making no money, 20, eh, 21, started making some money, right? 22 started making some money, 23 going into 24, I was a millionaire from this moving business.
And I’m not saying that to brag. I’m really saying it to show you what’s possible. And it doesn’t have to take this long, extended period of time if you’re on a straight line and you’re not on a merry-go-round. And I’m just so grateful that I started to invest money, put money away, learn how to treat the money when I get it, because I didn’t know that stuff before. I didn’t grow up where anybody was teaching to me about what the right thing to do with money was.
And so, luckily, I’m so grateful that I learned that early on, because one day you’re not going to want to do this anymore. Right? I’m sure you’re like, “Louis, I don’t want to do this anymore now.” Right? Let me know if you’re like, “Hey, I’m done.” Right?
When you know that you’re working towards something, it’s a whole different feel every day. It’s a whole different feel when you go to the office and you have to deal with this and deal with that, you start to look at it as, “This is something that I get to do because I’m going to this place. I’m going to be living this life. I’m living this life now.” Right? That’s what allows you to… Really, it softens the blow on any challenge that you’re having day-to-day in your business.
So, what we want to do is we don’t just want to build a business. Okay? We want to build a life and you want to build a business that could sustain that life. And a lot of times, we just need to zoom out, business talk, business world, business environment, it’s business, business, business, business. And you could get totally lost and miss the whole point of all of it. Right?
So, we’re going to talk about money and mindset. Let’s get into it. Let me give you guys some good points here. First one is, what’s your number? Okay? No, I’m not asking you out on a date and what your number is, right? What’s your number that you need to live the life that you want to live and be done working when you’re ready to be done working? Right?
What is that number? How much do you need to personally take home every year in order to reach those goals? So, my recommendation is to get yourself a financial planner. Okay? A lot of times people will feel intimidated by that feeling that they have to actually move forward with somebody, but go and get yourself a plan. Don’t wait till you feel like you have enough money to do it. Right? Go see somebody, a financial planner who can help you establish, “Oh, you want to live this life. This is what you’re going to need to earn every year.”
And let me show you how that projects out over time. Let me show you how it’s going to adjust for inflation. Oh, you have two kids, they’ll be going to college at this year. Let me show you how much it’s going to be for that. Right? What about your parents? Are they self-sufficient or are you going to need to take care of them. And really lay out a plan for you so that you could determine, “Do I even need to scale? And if so, how big do I need to scale?” Right?
Really the first rule of scaling is, do I even need to scale? Most people, including myself, you have no clue about how much money you need to live the life you want to live unless you have that type of professional help to get you there. Okay?
It doesn’t mean you have to move forward with it, but it could be a real eye-opener to say, “Hey, you know what, why am I working so hard to go two ways? Why am I working so hard and trying to do all this extra stuff when in reality, everything that I want in my life and the future that I want, I could make that happen now with the money I’m making?” Okay.
When you come to that realization, it’s like, “Why work so hard? Why not enjoy life?” Right? But we get caught in this, “I got to scale. I got to grow. I got to scale. I got to grow.” So, it’s one way. You might realize, “Hey, I’m good. Let me start to build my life up alongside of my business,” right? Profit and thrive.
You guys know profit in business, thrive in life. You want to do both. You want to bring both up at the same time. So, if you’re already where you need to be, then you could smooth things out, stabilize, get the business automatically running so that you could live your life.
Or you realize, “Man, I’m way behind. If I want to live this life in the next few years and I want to be able to live this life in the future and do these things, it’s going to require me to consistently bring home X amount per year in order to do that,” then you know where you need to go. Right?
So, first step in this whole process is, make a list of everything you want. Make a list of your wish list, right? Put a spreadsheet together. You don’t have to do it on a spreadsheet. What’s up, [inaudible 00:15:33]. I see you there. You don’t have to do it on a spreadsheet, but make a list of everything you want and then figure out how much it’s going to cost.
And there’s no right or wrong. You want five cars? Great. Go figure out what the payment is. Put it in the spreadsheet. You want to take five vacations a year? Okay. How much are you going to spend on each vacation? Figure out what that’s going to cost.
You want a nanny for your kids, you want a cook? Whatever it is, this is your life. But you’ve got to determine on a monthly basis what’s that going to cost you? Once you have that number, of course you could start backing into some of this yourself, but you go to a financial person. Somebody that is also able to understand tax implications and what you have going on. Because again, it’s not about what you make, it’s about what you keep.
And in order to live that life, you got to figure out what’s that number, right? When you have this, man, it’ll just put everything in perspective for you. It’ll make everything so much less stressful. Even if you’re like, “I’m making $200,000 a year. And in order for me to get where I want to go, I need to make $600,000 a year.” Okay.
Once you know where you need to go, believe me, you’ll figure out the way to get there. If you are here, if you’re listening to this, you’re somebody that knows, “Hey, there’s a better way out there. Let me go look for it. Let me go find it.” You’ll find it.
But if you don’t know where you’re going, you’ll spin around in circle, right? So, figure out that number. Okay? What it’s going to take to get you where you want to go, what it’s going to take to live the life you want to live.
Then once you have that, you need budget and buckets, budget and buckets. So, budget, personal household budget, right? More so for your stress level than anything else. Knowing, “Hey, I don’t…” If you ever feel guilty about buying something, or you feel stingy, you find yourself being stingy. “No, we can’t buy that right now. We can’t do that right now.” That feeling is not the feeling of abundance. And it’s not the feeling that’s going to allow you to really grow wealth.
Some people could do it that way, for me, I don’t want to do it that way. Right? If I’m saying, “No, we’re not buying it,” it’s because the household budget says, “We just can’t afford that right now.” Right? And it’s simple. We understand. No big deal. Right? If we want that, we need to increase that number.
So, just look up budgeting, free budgeting softwares. There’s stuff out there that you could just help you do this. It’ll put all your numbers in from your bank accounts, it’ll help you do it. More than anything, it’s just going to give you clarity. You and your family. Right? And people could feel good again about spending money. You need to feel good about spending money.
Then buckets, right? And this is something that your financial advisor could help you put together, but you want to create some buckets for the money, right? So it’s like, if you think about it, we’ve got the money that comes in from the gross, all the moves you do, the storage, whatever other services.
Maybe you’re doing junk removal, cleaning, storage, whatever. The money is coming in. You’ve got all your cost of good sold, you’ve got your expenses, trickles down, trickles down, trickles down. Then there’s money left over to go to you. Now, you’ve got to pay taxes, right?
So, there’s just money coming out every which way, but then what’s left over, right? You want to decide what you’re going to do with that money? What kind of buckets you want? So, I’ll give you a few examples of some buckets. You have a safe bucket, money that you are putting in safe places for your future. Your IRA, 401k, insurance, life insurance, annuities, your home, right? Your house that you buy. Those are safe buckets.
And so, let’s say you’re making, I don’t know, $500,000 a year and you got to figure out, out of that, what are we going to put where? Okay? Because if you don’t, let me tell you how easy it is to just start spending that. “Ooh, I want that nicer car. Ooh, I want that bigger house. Ooh, let’s take that trip.”
But if you’re like, “No, X percent goes to that bucket, X percent goes to that bucket and X percent goes to that bucket,” then it makes those decisions very, very easy. And it allows you to say, “Okay, if we want more, we need to just make more.” But we’re moving everything forward towards that goal of being done one day.
Let me tell you, it’s heartbreaking to see someone, and I’ve witnessed it with several friends and friends of the family that made a lot of money growing up. Watched them like, wow. Drive a nice car. This looked like they were on top of the world. Beautiful homes. And then later in life, struggling. It’s one of the saddest things to see. It really is.
So, I don’t want to be that old guy preaching like, “Save your money,” but it’s really true. It makes it so much easier if you first identify that number, you got your safe bucket, right? Now you have an investment bucket.
In the investment bucket, mutual funds, indexes stocks, real estate, companies. You want to buy companies. Now you have money that is there just for investment purposes, like more risky stuff. It’s not the safe bucket. It’s riskier, but there’s higher reward. Right?
Then you really want to start thinking about your lifestyle bucket also. Right? It’s not all about just putting money away. You want cars, you want boats, you want planes, you want trips, you want jewelry, you want to make major contributions and be in philanthropy and use your money to help. Now you’ve got a lifestyle bucket, right?
So, with the buckets, every dollar that comes to you after the business and the taxes and all that, you have it allocated. This is going into our safe bucket. This is going into our investment bucket. This is going into lifestyle and contribution. It starts to stabilize this. It starts to systematize this. Right? You want to make it to where you don’t think about it whatsoever. Right? Okay.
So, moving on. We’re coming out of moving season. Hopefully, you made a ton of money. Keep a cash reserve coming out of every moving season. Okay? If you happen to be watching this and you’re in a different business, whenever you’re really busy time is going into your slower time, keep a cash reserve.
I learned this the hard way my second year in business. My first year in business, I opened up in February, went through the summer and then kept growing through the winter. And I was like, “Oh, wow, this is great.” I went and bought a house, came through summer again, and then all of a sudden things, I felt to slow down. Right?
And I didn’t have cash reserve. I made it through, but it was tough. And so, going into the winter months, you really want to take a percentage. Even if you took 5% of your three busiest months in the summer, 5% of whatever the gross was, and just put it aside and said, “You know what, I’m going to hold this money until the spring.” Just so that if it slows down a little bit, you’re prepared.
I’ve been there before. I’m sure a lot of you have been there before also, but to be in a position where you’re scrambling for money… When the recession hit and it was like, oh my God, all this stuff was going on. And I was literally had to go through, I had six locations at the time, I had to go through all these bills.
Yeah, pay that one now. Nope, don’t pay that one. Hold off on that one. Send them partial amount. It’s time consuming. It’s draining. It’s the worst. And a lot of people, what they’ll do is they’ll stop their marketing because the funds are slow, but you can’t stop them. You can never stop the marketing. That needs to keep going because that’s what’s going to bring in the business.
So, keep yourself a cash reserve right now. Okay? Just put some money aside and say, “You know what? In the spring, I’m going to take that money and do whatever I want to do with it.” I don’t care what you do with it in the spring. You should really feed it to your buckets. Your safe, your investment, your lifestyle.
But you want to take the whole thing and buy something insanely ridiculous? Go for it, but don’t be in a position in the winter months in your business where you don’t have the cashflow that you need to really make stuff happen. Right?
All right. So now, that was the money portion of this, right? We’re going to talk more about accounting as we get into stabilizing, we’re going to talk more about business stuff and systematizing that later on in the series and money when it comes to scaling as well.
Right now, we’re just stabilizing. That’s all we’re doing. This isn’t everything you need to know about money. This is like, “Let’s get things stable, then we’ll systematize, then we’ll scale.” All right? So, let’s talk about some mindset stuff.
So, let’s talk about mindset, right? Mindset. This was something that started me off right away at the beginning. I was 19. I had no clue, no money, no experience, no education, but something in me made me believe that, “Wow, these people are out here making money in this business. If they can, I can.”
This is what you need to think about. Maybe you’re in a place where it’s seeming really hard right now. Maybe you’re in a place where it’s seeming really difficult, but the reality is, that’s what happens every time you get to that next level, and that next level, and that next level, right? It’s like you’re playing a video game, and I haven’t played video games in years, so I’m thinking Mario Brothers, right?
And you get to the next level, it’s a little bit harder. You get to the next level, it’s a little bit harder. But you figure it out. Right? And you keep going. So, if you’re feeling overwhelmed at all, if you’re feeling any type of, “Man, look at that company. They’re so big. I don’t know how they did it, how they got there.”
I want you to think, “If they can do it, I can do it. If Louis could do it, if Louis could start out of a truck rental yard with no money, two rental trucks, a yellow page ad and that’s it, and take that business to $20 million a year and be done and out of the business before 40, I could do it. I really believe that.”
I think the people who won’t be able to do it are the people that aren’t open-minded enough to say, “You know what, let me absorb all the knowledge. Let me absorb all the information. Let me listen to people that have been there. Let me get mentors. Let me get coaches. Let me read books. Let me take courses and find out the better way.” Right?
I knew I could do it because every day, I kept a little black book in my back pocket. Right? Every problem I had, I wrote it in there and I went and looked for the solution. I went and looked for the answer. I still do that today, but I use my phone instead of a little black book. If they can do it, if I can do it, you could do it. All right?
You could get to where you want to go. Everybody’s got a different dream, a different vision, a different number of what they want to make. Some people are like, “Louis. I just want to make a hundred thousand dollars for myself.” Great. Go do it. “Louis, I want to make a million dollars a year for myself.” Okay, go do it. Right?
There are people struggling in this business. I could have been one of those people that was… I could still be in that truck rental yard right now. Right now. I might sound like I know some stuff about the moving business, I didn’t know it then. Right?
This is years of learning, and making mistakes, and applying new techniques and strategies. I didn’t know it then. Don’t look at me and go, “Oh, he knows all this stuff.” I didn’t know it. I had to learn it. But I could still be sitting there in that truck rental yard, pulling my hair out, going to work every day, coming back, the grind, the grind, the grind.
No, I had a different vision for what I wanted. I made myself a millionaire in a business and I created a life that I’m blessed, blessed to have. And there are a lot of people that made a lot more and are making a lot more money than I ever made in the business. Right?
So, if you’re in this business, you’re in a vehicle that will allow you to get to where you want to go financially. The thing I hate to hear the most is people are like, “Well, let me try this business. Let me try that business.” To me, that’s dabbling. You will never succeed dabbling.
Find one thing that you know they’re making money. Really people are making money. Okay. Focus in on that. Once you get that on point, if you want to do another business and diversify, that’s fine. But get one thing on point and know that if someone else could do it, you could do it. Right? So, hopefully that’s little words of encouragement for you guys. I want to see you get there.
And I haven’t been doing this now going on four years, helping moving company owners reach that next level, the amount of people that I’ve helped transform their business, it’s incredible. So, to me, it’s just, that’s what fuels me is the satisfaction of seeing other people do it.
I personally just don’t have the desire to build and grow and dominate like that anymore. But I want to help those that do, and I want to help those that are struggling to just break through to the simple stuff of like, “Hey, I just want to get this thing running smooth. I just don’t want to be dealing with these problems. I just want there to be some money left over at the end of the day.” Right? So, just know you could do it.
Next thing is talking about mindset. Okay. Compare yourself to yourself. Comparison to others will ruin you. If you want to look at someone in your market that’s got 20 trucks and just say, “Man, that’s awesome. Good for them. I want to get there at some point.” Great.
But what you don’t want to do, you don’t want to be comparing yourself constantly, which is this social media culture that we’ve created of people comparing themselves to people that they see online. Everybody’s showing their highlight reels. I know a lot of you are in my Facebook group, our members. I know there’s other Facebook groups with moving companies. Not everybody’s in there really telling it how it is. They’re bragging about stuff. And I’m not calling anybody out, I see…
People will hear about someone that’s doing this or doing that and they feel like, “I’ve got to be doing this thing. I’ve got to be doing that thing. I’ve got to be doing this thing because that guy does it and it’s successful.” Right?
You’ve got to stay in your lane and work on what you are working on and keep it focused on what’s in front of you. Because if you start comparing yourself to other companies and all that they do, sure, there’s somebody that’s successful that does everything. There’s somebody successful doing local moves, long distance moves, commercial moves, military moves, junk calling, cleaning. You name it. Installations, deliveries. There’s somebody doing everything.
And what I don’t want and what I see happen is I see people, they’ll see, wow that person’s doing something and they totally abandon their mission and like, I got to look into that thing. And I got to look into that thing. I’m here to tell you that when I tell you about my journey and the money I was able to make in this business, the first seven years in this business, all I did was local moves. That’s it. That’s it.
Millions and millions and millions and millions of dollars. Only local moves. Every day, we get phone calls for long distance. We just give them to somebody else, right? Not even give them. Just, “Hey, call this van line.” We don’t even know them. We just pick somebody out of the phone book and send them there.
And it’s because I wasn’t comparing myself and going, “Wow, that company’s got all those tractor trailers. I need to get these tractor trailers. I need to do that.” Use what other people are doing as motivation, but don’t compare yourself to others because a lot of times people aren’t even really, they’re over-blowing what it is they’re doing. Overstating what they’re doing.
I do my best to under-exaggerate things, right? Under-exaggerate, believe it or not. I know it might sound like I’m bragging a lot, but I really do try to keep it less than reality. And so, you don’t want to be comparing yourself to other people.
Watch when you’re on social, or when you see people, or when you hear people talking that you don’t do this, because what happens is, the ego will cause you to do something and make a move before you’re really ready to make a move, to open that second office, to get into that other line of business when you’re not ready to do it yet. Right? Because your mind is like, “Oh, I got to get to that point.” Right?
So, you want to compare yourself to yourself. How am I today compared to how I was last year? How am I today compared to how I was last month? Right? Last week. Every week I do an assessment, I do a little journaling exercise, how that week went in the different categories of my life. And I rate myself.
I’m looking to get better, to be a better version of me, not to be better than somebody else, not to be somebody else. Right? So, yes, if they can, you can. Believe that. But as you’re doing that, don’t be in a comparison mode to where it makes you feel bad about you and where you are.
Everybody’s on a different journey. You don’t know what really people have going on. You don’t know the help they might have behind them or the financial help or whatever the case might be. Right?
So, just compare yourself to yourself, but do that. Keep track of your progress of how you’re growing as a person, how you’re growing as an individual. For years, for years, for years, I knew I’m not good at running my numbers or knowing my numbers. I need to get better. I need to get better. I tried it and I got better, I got better and I made that progress. Right?
You’ve got to develop as a person to be able to grow your business. So, just watch that. Compare yourself to your previous self. All right? Then for mindset, as you’re going on this journey, you know what your number is. You’re like, “Okay, I got to make this a year. I’m going to come up with a plan,” which we’re going to be going over in the rest of this series. You believe that you could do it.
As you’re on this, strive to get what you want satisfied. It took me a while to learn this, but it’s one of the best things I ever learned. And what this means is, go after whatever huge, giant aspirations you want to go after, but while you’re doing it, be satisfied with where you are.
A lot of people will be never satisfied, always hustling. And you know what, that doesn’t make for a peaceful, enjoyable life. Right? And I used to be that way. So, I could say that without judging somebody for being that way. And the reason I was that way is because I felt that if I didn’t have that, that I’d lose that edge, that I would lose that I needed that, right? That that was my fuel to keep going. That was my fuel to get to the next level.
And the reality was that it was just not bringing me any type of fulfillment. And here’s what I could tell you, no matter… And this isn’t just for me, this is… I study people, I surround myself with good people, I have good mentors, I have good coaches and no matter what level you’re at, there’s always more.
So, if you don’t ever flip this switch and change the narrative in your mind from, I’m never satisfied, got to get more, got to get more you will never be satisfied. And there is always more. I don’t care how much you make. There’s more for Jeff Bezos. There’s more for Bill Gates. There’s more for all these guys. There’s more.
So, the quicker and the sooner that you can just learn to say, “You know what, I’m going to strive for what I want, but I’m going to be satisfied today where I’m at.” And I’m just here to tell you that it won’t take away your edge because what do you want? Do you want that edge? And do you want to build a hundred million dollar business and be miserable?
Or maybe it takes away a little bit and you don’t go to a hundred million, but you make enough money to live the life you want to make and you’re happy along the way, I’d take the second option all day long. All day long. That’s why I’m choosing to do this now. Because I’m good. I’m good where I’m at.
And you might say, “Louis, but I’m not good where I’m at.” I bet you you’re better off than you were at previous points in your life. I bet you there was a time when maybe you first got your first job and you were like, “Wow, look at this paycheck. 300 bucks,” right?
There was probably a time where that felt like it was a big deal. You got your first apartment. You’re eating Ramen noodles. You’re like, “Wow, this is great.” Right? You’re decorating the place. Then you get a nicer place and a nicer house. And always look back at how far you’ve come and be satisfied with that, knowing that you’re still going forward.
The best place that you can be that you want to get to, that you’ll never get to unless you shut that switch off that says, “I’m never satisfied,” is a place where you’re like, “Life is great. I’ve got everything I want. And everything from here is just a bonus.” Right?
I enjoy the business. I enjoy the game of business. I enjoy it. This is a business, right? Smart moving is a business. I help other businesses. I enjoy that. But I also feel like I’m good. Everything that comes from here is just a bonus, right? And we’re talking here today about not just building a business but building a life.
And getting this in your mind of like, “You know what? I could still strive. I could still go after goals. I could still have things that I want. I could want gold and jewels and diamonds and Rolls-Royces and planes. You could have anything you want. You could have it, but strive for it and be satisfied along the way.
Don’t be the person that’s in the bends going, “Man, this sucks. I’m not going to be happy till I’m in the Bentley or whatever. That’s my little piece of sage advice that will allow you to just have a more enjoyable journey to the top. Because mastery is, it’s not a destination. It’s a journey. Along the way, we’re learning. Things are happening. Always. I’m still learning every day.
Every single day, I read for 30 minutes. Most days of the week I’m then also listening to books for 30, 45 minutes while I’m working out too. Keep learning, keep adjusting, believe that you can make it happen and go get it.
I can’t tell you what it does for me to be able to witness that with people that I work with, with people that come to the seminars, to be able to watch and hear, get DMs and the people I work with personally, to hear from them and get emails about how their life changed and was impacted.
You come to the event, yeah, okay. On the back, profit in business, thrive in life. This isn’t all about just go make money, go make money, go make money. You need money to live that life, establish what that is. But to be able to witness that and be able to help anybody I can do that, that’s the mission I’m on.
Because when someone just says, “Hey Louis, I doubled revenue.” “Cool. How’s life going? How’s the family? How’s your free time? Are you getting those hobbies in that you wanted to get in?” No, it’s okay. No problem. Listen. But they’re like, “I’m thinking about it. I’m working on it.
Okay. Yeah. Listen, took me a long time, took me a long time to figure that stuff out. But once I did, everything changed, everything shifted and this is my public service message to try to get it across that strive satisfied. All right? Keep learning, keep growing.
If you haven’t already gotten your tickets to moving CEO virtual summit, get them. You can’t afford to miss these three days. It’s 1% of your year. You get to do it from home. Okay. I’m going to be laying out strategies on how to scale your business. These are ideas. I’m giving you the roadmap on how to do it. Do this, then do this, then do this, then do this.
You’re going to walk away with this workbook that’s essentially your roadmap of everything that you need to do, right? Your marketing plan, your sales plan, your operations plan, your financial plan.
I see a comment here, A couple of great movers. I love the name. Money will come and go, you’ll never get the time back with your family. Absolutely. Absolutely. I love that comment, A couple great movers. You will never get that time back.
Guys, until I see you tomorrow, go enjoy your weekend. Right? Go spend some time with the family. Go make a list of all the things that you want in your life. Figure out what they’re going to cost and start really getting excited again about this business. This business could drain you. It could take the life out of you. You’ve got to have something to strive for. You’ve got to have something to go for. You got to be satisfied and happy while you’re doing it.
Having that kind of clarity will really make that happen. Go out there, profit in your business, thrive in your life. I’ll see you guys later. Tomorrow, actually.